Sometimes that perfect typeface simply doesn’t exist. In addition to our retail fonts, we develop custom typefaces tailored to suit our clients’ needs. A commission might entail a completely new design or modification of a retail typeface. Other services include lettering, typeface consulting, screen optimizations and education.
With the aim to be the leader in sustainable transport, Scania builds its business while creating value for customers, employees and society. Delivering customised heavy trucks, buses, engines and services, focus is always on efficient, low-carbon solutions that enhance customer profitability. With design direction by Brand Union Stockholm we have developed a wide type family with 8 styles and updated the classic word mark.
Images courtesy of Scania
VSCO is an art and technology company that creates innovative tools and experimental projects. Inspiration for VSCO Gothic was found in American type from the turn of the 20th century, including the less commonly seen eccentricities of ATF Franklin Gothic (1903), Inland Gothic No. 8 (1898) and Gothic No. 545 (1887).
Images courtesy of VSCO
In music hardware and software Ableton interfaces revolve around “turning the knob”. Ableton Sans embodies this movement by spiraling round strokes outwards. This typeface was developed solely for use in Ableton’s physical and digital interfaces. Art direction by A Color Bright.
Images courtesy of Ableton
With input from Kurppa Hosk we have designed a unique Slab Serif typeface for Tele2. Each style in the family is optimized for its main use area. The strong, compact Heavy weight with lowered diacritics is a perfect tool for setting tight headlines. The Bold style does its magic in sub-headings and short preambles and the Regular style is optimized for body copy, both in print and on screens.
Images courtesy of Kurppa Hosk
MTG Sans is a custom typeface developed to play an important part of the new MTG brand, active in 40 markets around the world. The typeface is optimized for eight different digital platforms including Swedens largest streaming service, Viaplay. We were commissioned by BVD to collaborate and create a simple, clear typeface with a personal and humanistic touch.
Images courtesy of BVD
In close collaboration with Acne Studios we developed a new typeface for their visual identity. The fonts were made in specific optical weights for use on light or dark backgrounds. The Acne Studios logotype and the Acne Studios typeface is designed by Johannes Svartholm.
Images courtesy of Acne Studios
Zeta introduced olive oil, pasta and the Mediterranean culinary culture to Sweden. Founded in 1971 by Fernando Di Luca, Zeta is the most popular brand in its aisle. This typeface family is inspired by Italian Art Deco, comes in different styles and flavors and is specifically designed to be used on product packaging. Art direction by Hummingbirds.
Images courtesy of Zeta
Tictail, the design-driven startup that has grown from four guys and an idea to 33 employees and 60,000 Tictail stores, decided they wanted to be different. In a landscape where the majority opt for a geometric sans, Tictail turned to explore another direction to build their brand. Tictail Sans is the product of an ongoing discussion on the nature of Scandinavian Design. The typeface is a contemporary grotesk with open counters and is drawn to perform great on modern screens.